WITH AUDIENCES BECOMING INCREASINGLY IMMUNE TO MARKETING MESSAGES, NOW IT’S TIME TO USE MORE ENGAGING METHODS.

The goal of content marketing is to attract and retain customers by creating timely, relevant and valuable content, all with the intention of influencing customer behavior. It is an ongoing process that is best integrated into your overall marketing strategy.


Research, Create, Promote

As an agency, elanDc specialise in creating practical content marketing strategies over 6 month periods. We research your audience, create the relevant content and promote it across multiple channels to achieve your goals.

Content should be relevant, shareable and reusable

The first step is to identify the subjects which concern your customers most. Then you need to understand how these subjects fit into the buying cycle. Finally, your online content marketing strategy needs to relate subjects to issues, and issues to assets. Assets that will address the early, mid and late stages of the cycle and resonate with all levels of decision maker.

Many marketers struggle with the challenges associated with the planning, delivery and management of great content.

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Who are we?

WE AT ELANDC ARE AN ARMY OF CREATIVE TALENTS WHO BRINGS YOUR IDEAS TO LIFE.

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